HOW TO LIMEWASH WALLS
In today’s design world, there’s a growing appreciation for finishes that feel organic, textured, and connected to tradition. One technique that’s made a striking return is limewash — a centuries-old decorative treatment that blends timeless charm with modern design sensibilities.
Limewash is a lime-based paint composed of natural ingredients, including slaked lime and pigments. Known for its soft, cloudy effect and velvety finish, it creates walls that breathe and surfaces that feel both earthy and elegant. Once used across Europe to protect and beautify buildings, limewash is now being rediscovered by designers and artisans for its ability to create warmth, depth, and subtle movement on walls.
Novacolor Italia has reimagined this age-old finish for contemporary spaces with two innovative products:
- Era a Pennello, a traditional lime paint applied by brush
- CalceCruda Tinta a Stucco, a blend of lime and clay for added texture and softness
These low-thickness finishes allow the natural texture of the wall to emerge, producing nuanced effects that shift with the light. No two applications are the same — each brushstroke creates slight chromatic variations, bringing life and personality to the surface.
More than just a decorative coating, Novacolor’s limewash is a material expression of intentional design. It’s chosen by those who appreciate simplicity, imperfection, and authenticity — qualities that speak to a slower, more sustainable way of living.
Both products are certified with Eurofins Indoor Air Comfort Gold, meaning they contribute to healthier indoor air and support environmentally responsible building practices. These finishes don’t just look beautiful — they help create spaces that support well-being.
Curious how it works in real life?
We’ve pulled together two quick videos showing you how to apply limewash with both materials.
Watch how to limewash walls with Era a Pennello (Lime Paint):
Watch how to limewash walls with CalceCruda Tinta a Stucco:
Whether you're a designer, finisher, or homeowner looking for something special, limewash offers a timeless, breathable finish that elevates any space. Reach out to us with questions on the limewash technique - we're happy to help guide you!